FoodPack
Type
Product Design
Year
2017
FoodPack is a product that is born from the need of users to maintain a balanced and healthy diet. The lifestyle in today's society makes people be careless about their diet.
What are the problems?
Analyzing the behavior of the users from an specific target of technological startups, we find a pattern in which the biggest problem when taking care of oneself is not the lack of knowledge of what to cook or how to cook, but time. Users do not have time to go shopping nor to think about what to cook or to cook. With these 3 problems 3 ideas are sought to solve them.
What is the solution?
Through a service that will allow users paying a "monthly fee" to get access to twenty healthy meals cooked by a family of restaurants validated by FoodPack. The users, one day before, will choose what they want to eat from the restaurants closest to them, and the next day they will be able to pick up their Pack, so they can keep track of what they are eating.
How are we going to structure the information?
We subjected users to a Card Sorting, which helped us organize and rank FoodPack content.
How is it designed?
FoodPack is designed using a design system, which is made up of cards that are repeated throughout the application. Giving importance to hierarchies and proportions of 8.
